Editor's Choice

Rooibos: The Earthy Delight

If teas had personalities, rooibos would be that warm, reliable friend who always knows how to cheer you up. Known as “red bush tea,” rooibos comes all the way from the sun-soaked mountains of South Africa, where

matcha made with ceylon green tea

Using Ceylon Green Tea for Your Matcha

When most people think of matcha, their minds go straight to Japan. But did you know Ceylon tea can be used to make matcha with a wonderful flavour? Ceylon green tea offers a refreshing twist to traditional

selling ceylon tea through e commerce

E-Commerce: Best Practices

In a world where first impressions are made in seconds, your online store selling Ceylon tea needs to be more than functional — it needs to be beautiful, easy to navigate, and trustworthy. Creating an immersive, memorable

ceylon white tea leaves

What Is Virgin White Tea?

Imagine a tea so pure that no human hand ever touches it. Sounds dramatic, right? But this isn’t some marketing gimmick — it’s real. It’s called Virgin White Tea, and it’s one of the most fascinating, rare

the pekoe trail in sri lanka

The Pekoe Trail

Winding through the misty central highlands of Sri Lanka, a new path offers an unparalleled journey into the heart of the island’s most famous industry. The Pekoe Trail is a 300-kilometer long-distance hiking route that meanders through

women in sri lanka plucking ceylon tea

Why Hand-Plucking Enhances Quality?

Behind every exceptional cup of tea lies a story of patience, tradition, and skilled craftsmanship. While modern technology has transformed many industries, in the world of premium tea, hand-plucking remains a time-honoured technique that continues to set

the seal of certification

Certifications

What do Fair Trade and Rainforest Alliance Certifications Mean? Fair Trade Fair Trade certification focuses primarily on the social and economic well-being of tea farmers and workers. It guarantees a fair price for their tea, ensuring they

a world map made of dried tea leaves

Traditions Reimagined with Ceylon Tea

Ceylon tea, renowned for its bright flavor and distinctive aroma, is a beloved beverage in many cultures. Originating from Sri Lanka, this tea’s versatility makes it an excellent substitute for various traditional teas around the world. Let’s

ceylon tea plucking

Sustainability and Hidden Costs

This is the final article in our series on addressing the challenges of fair pricing in Ceylon tea. In the previous articles, we explored strategies for mitigating price volatility, power imbalances, and improving collective bargaining. Now, we

discount tags on different teas

Strategies for Navigating Price Sensitivity

The price-sensitive nature of the tea market presents a significant challenge for businesses seeking profitability. Consumers are increasingly discerning, demanding both quality and affordability. The following strategies offer a roadmap for navigating this complex landscape and achieving

picking tea leaves in ceylon tea estate

Understanding Bulk Tea Sourcing

The tea industry is booming, with businesses of all sizes seeking high-quality, cost-effective tea sourcing solutions. Whether you’re a large multinational corporation or a smaller, specialty tea company, understanding the nuances of bulk tea exports is crucial

premium ceylon tea

Leveraging Premiumization

For tea brands aiming to tap into the premiumization trend, several strategies can be employed: 1.Focus on Quality: Quality should be at the core of any premium tea product. Whether it’s sourcing the finest leaves, ensuring ethical

millennials drinking tea

Millennials Redefine Self-Care with Tea

In a world of constant notifications and endless to-do lists, millennials are increasingly turning to an ancient remedy for modern stress: tea. Unlike the rushed coffee runs that fuel our workdays, tea rituals represent a deliberate pause

ceylon silver tips

Ceylon Silver Tips

The lush, rolling hills of Sri Lanka’s central highlands are home to one of the world’s most revered and sought-after teas – Ceylon Silver Tips. This rare, delicate varietal is prized for its refined, nuanced flavour profile